Digital Marketing Specialist

I am currently a full-time digital marketing specialist at The Crossroads Companies. The company has multiple facilities that provide outpatient care for mental health and substance abuse. Behavioral Crossroads (www.behavioralcrossroads.com), Overcome (www.overcomenj.com), Recovery at the Crossroads (www.racnj.com), and Greenbranch (www.greenbranchnj.com).

In my position, I run all social media accounts, do weekly and monthly checks for analytics, run our websites, update staff pages, create signage, update inventory for promotional materials, flyers, and/or t-shirts, am in contact with our digital consultants, make sure promotional inventory is up to date, and write 12 newsletters a year with the program Constant Contact. The newsletters that I created would have a 40% open rate. The biggest that my company has seen. Some of the programs I use include Canva, WordPress, Google Analytics, Excel, Outlook, Microsoft Word, PowerPoint, CTM, CRM, and all social media platforms. I am also certified in Google Analytics and Content Marketing Principles for Business from Semrush.

Below is all of my work. The second page is all of my video content, long and short.